Product Culture Awareness Training

Understand what Product Culture is... and what it is not! Identify the roles/responsibilities and key success factors of Product organizations with concrete examples of successful organizations.

To summarize: have the knowledge to share and understand a Product culture and an organization!

Download the program

Our training in few figures


1 day of distance learning, in your office or in our cozy Thiga Village in the heart of Paris.Thiga Village au cœur de Paris.


Between 6 & 12 participants, from the same company, with whom to exchange and interact for a more immersive training.


€5,000 excl. tax which can be financed. Our team accompanies you in this process.


A certification that is recognized by the entire product community and that will attest to your level. You will also be able to promote it on your LinkedIn profile.

What profiles is the training aimed for?

group-27  Top Management               & C-Levels

group-27 Any person in charge of supporting change in an organization (manager, HR, etc.).

Why will this training boost your career?


Taking our training courses is both a breath of fresh air and a shot of adrenaline! You'll get your head out of the routine, and leave with plenty of examples, methods and actionable tools to help you advance in your product career.

Our consultants

Our consultants-trainers face the same challenges as you: they are Product Managers, Designers, Marketers, and will share with you their experiences, their successes and failures, in the most beautiful scale-ups and large groups.

Market leader

We were the pioneers of PM in France. Our training courses are recognized for their quality. Training at Thiga Academy means obtaining a certification that is recognized throughout the product community.

The modules

The training program

  • Understand what is - and is not - a product culture; 
  • Mapping your culture and identifying where Product Management can help you;
  • Distinguish between Project Culture and Product Culture;
  • Measuring the success of Product Management;
  • Improving time-to-market through understanding velocity.
  • Understand the characteristics of a Product organization;
  • Understand the value of adding Product Manager position to your organization.
  • Know the Product vocabulary;
  • "Make the product right" + "make the right product";
  • Understand the competencies of the product team;
  • Identify the concrete activities of a Product Manager;
  • Putting into situation.

Some figures about this training


Product Lovers trained


satisfaction rate for this training


certification recognized by the profession

Where to find us?

In our offices - Paris

  23 Rue Taitbout, 75009 Paris

  +33 1 83 75 05 43

A team at your service


linkedin-blog  David

A former product consultant and a lover of knowledge sharing, it was only natural that David became the Academy's Director!


group-15-copy-5  Cécile

The tech world has no secrets for her: Cécile will listen to your needs to find you THE training that suits you!


group-15-copy-5  Ornella

As an expert in training, Ornella will always be available to accompany you in your efforts: all you have to do is enjoy your training!

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