Product Culture Awareness Training

Understand what Product Culture is... and what it is not! Identify the roles/responsibilities and key success factors of Product organizations with concrete examples of successful organizations.

To summarize: have the knowledge to share and understand a Product culture and an organization!

Why will this training boost your career?

Practical

Taking our training courses is both a breath of fresh air and a shot of adrenaline! You'll get your head out of the routine, and leave with plenty of examples, methods and actionable tools to help you advance in your product career.

Our consultants

Our consultants-trainers face the same challenges as you: they are Product Managers, Designers, Marketers, and will share with you their experiences, their successes and failures, in the most beautiful scale-ups and large groups.

Market leader

We were the pioneers of PM in France. Our training courses are recognized for their quality. Training at Thiga Academy means obtaining a certification that is recognized throughout the product community.

The modules

Module 1: Product Culture

Module 2: Product Organization

Module 3: Roles & Responsibilities

The training program

Module 1: Product Culture

Understand what is - and is not - a product culture;
Mapping your culture and identifying where Product Management can help you;
Distinguish between Project Culture and Product Culture;
Measuring the success of Product Management;
Improving time-to-market through understanding velocity.

Module 2: Product Organization

Understand the characteristics of a Product organization;
Understand the value of adding Product Manager position to your organization.

Module 3: Roles & Responsibilities

Know the Product vocabulary;
"Make the product right" + "make the right product";
Understand the competencies of the product team;
Identify the concrete activities of a Product Manager;
Putting into situation.

Alumni speak about it best

‹‹ A training made by someone who knows what he is talking about, who has a real experience of the field, of the methodology. Reminding us of the essential notions (northern star, metrics, perpetual questioning...), it's good ››

Vincent Beudez

Product Manager
‹‹ A great experience. I was amazed at what we could do in video and with Miro. I came out of it satisfied because the objectives were reached. A big plus: the sharing of the trainer's experience. ››

Anne-Laure Grand

Leader Customer Loyalty Program - Décathlon
‹‹ Dense but not boring and with a lot of practical application. You come away with actionable knowledge to use the following week :) ››

Julien Ravat

Senior Product Designer - iGraal
‹‹ I felt 100% involved in the content proposed and was able to project what we could put in place and improve at each step. The training combines very well the fundamentals of marketing adapted to digital products that it completes with specific approaches perfectly mastered and highlighted with concrete examples and practical exercises. ››

Anne-Cécile Bellanger

Head of Product Management and Marketing - Suez
‹‹ Very good group, very good balance between theory and practice, interesting examples. We don't feel like answering emails during the training which goes by very quickly. ››

Tiphanie Prevot

Product Owner - La Poste